Competitive Analysis
Find out where you stand, and how well you’re doing in comparison with your competition
When you’re ready to put the pedal to the metal and maximize your site’s profit potential, you’re ready for our Competitive Analysis report.
Everything You Need to Know
No business exists in a vacuum. You have competitors, and what they do can have a profound impact on your business. For instance, when one business optimizes its web pages to move up in the search engine rankings, other pages have to move down. There can’t be two pages ranked at number one.
There’s an old saying, “Keep your friends close, but keep your enemies closer.“ If you want to not only survive, but thrive, it’s important to know how you stack up against your competition. That’s what our Competitive Analysis is all about.
The Art of War
Your advanced Competitive Analysis report will include all the information covered by our comprehensive Website Audit, plus a review of how your site compares to others. You pick up to three competitors, and we’ll tell you how your site ranks against theirs in terms of look and feel, ease of use, optimization for search and more.
With a Competitive Analysis, you’ll know your competition’s strengths and weaknesses and what you need to come out on top.
We won’t pull any punches. If there are areas where your competition is eating your lunch, we’ll tell you so, and in plain English. Our business is to help you improve your business, and we can’t do that by hiding behind a bunch of meaningless jargon or feel-good claptrap. (Of course, when you’re kicking butt and taking names, we’ll tell you that, too!)
But we know simply telling you what’s going on doesn’t necessarily help. So your report will also include specific, actionable recommendations to improve your site’s performance and profitability. You can implement these suggestions yourself or you can forward them to your webmaster, designer or developer.
Here’s just a small sample of what your report will include:
- Recommendations for improved search engine optimization
- Evaluation of your site’s usability and accessibility
- Review of your site content and copy
- Evaluation of your site’s overall look and feel
- Keyword research and analysis
- Analysis comparing your site with that of up to three designated competitors
Your investment of $2,250 will give you detailed, usable information about what your site is doing right, what areas can be improved, how your site stacks up against your competition and best practices for how to implement our suggestions.
What Else?
We realize not everyone needs a premium-level analysis. For newer sites, or those on a budget, our value-priced Usability Report may be all you need to get started improving your site.
For those who want a more in-depth review, our comprehensive Website Audit may be just what the doctor ordered. With this report, you’ll have all the information you need to improve every aspect of your website’s performance.
When you choose a Competitive Analysis, you can add 30 days of email support to make a complete Email Consultation Package. With this option, you can ask questions and receive detailed answers via e-mail for a full 30 days after you receive your report. Review your report and proceed with confidence in planning and implementing site improvements, knowing we’ll be there with suggestions and helpful advice every step of the way.
Take the Next Step
Every day your site is not performing at its peak is a day you’re losing money. Let us put our decades of experience to work for you, helping you make your site more effective and more profitable. Contact us today to schedule a no-obligation initial consultation or to order your full Competitive Analysis.
Note: In order to maintain the high quality of our analysis, we reserve the right to limit the number of reports we will take on at any given time. Please allow four to six weeks from the date of acceptance for production of your report.